On May 8, Guru.com will begin to phase out its Freelancer Rank. |
Over the past 5 years, Guru.com has received many comments about its methodology to compute Freelancer Rank. All of your perspectives have had validity and truth and we have taken your concerns to heart.
Upon closer examination, we now believe Rank is a flawed, legacy structure that is ill-fitting to the depth, proportion, diversity and scale of the current Guru.com talent pool. The basic Rank structure cannot accommodate multiple dimensions simply without pitting one group of interests against another, even as it falsely presumes comparison on a level playing field. Even within the same skill category, each individual provider can offer a very different set of attributes of skill specialization, expertise level, operating capacity, industry experience, location, budget and more. While such variety holds great promise for the marketplace, it is the confining structure of Rank that prevents the community from finding a shared sense of celebration in its similarities and in its differences. |
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Thus, the very concept of Rank hinders the success of the majority in favor of a select minority - regardless of which factor is used for the primary sort. In contrast, Guru.com genuinely wants every Freelancer to have an opportunity to be a winner - not just a select few.
Corrective measures are slated to begin on May 8 and will continue over the next two months to remedy the marketplace in your best interests going forward. |
So What Will Change on May 8?
Guru Freelancers can expect to see initial adjustments for the removal of Rank beginning in Guru search results and on Freelancer profiles: |
- As a first step, we will begin sorting search results by earnings as a default. A new option will also be provided to allow results to be re-sorted by Reviews. Of the available options, a default sort by earnings provides the best view of the health, vitality and promise of Guru Freelancers due to its natural display of financial success and high quote submission activity.
- Quality Scores and Rank numbers will no longer be visible to Employers. Both will be removed from your profiles and from the search results. Instead, your reviews and feedback ratings will be better featured to summarize your performance history to prospective Employers in a more familiar format.
These initial changes should quickly foster more opportunities in the marketplace while giving all Freelancers greater self-assurance in asserting the full value of their unique talents and distinct traits. Searching Employers will, in turn, find more confidence in the quality and availability of the Guru Freelancers they do find within the Guru Search.
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What Else is On the Horizon?
The changes on May 8 will be the first of many until all traces of Rank have been removed from the platform. Among the additional efforts we will undertake as soon as possible are: |
- Standardized feedback blocking power: Currently, feedback blocking power is based on your Quality Score percentile. Since we can no longer determine your percentile on a skill category basis, we will offer all users 10% blocking power based on your last year of earnings.
- Flat rate for premium proposals: The cost of premium proposals is also currently tied to your Quality Score in a main skill category. We will move to a flat rate of 6 bids for all premium proposals.
- Quality Score will transition to Marketing Stats: Employers will continue to find proposals submitted for a project ordered by the recent Marketing Stats (customer acquisition, earnings and retention rates) of their interested Freelancers. However, Employers will still be able to re-sort their proposals by additional factors that may also be of importance such as feedback ratings, date of proposal submission, bids spent, rate per hour, work samples and Guru Vendor status. Guru will maintain a default sort based on Marketing Stats at proposal review because we strongly believe it is in your best interests to do so: since adopting this view for proposals in mid-2009, Freelancers have benefited from an appreciable increase in project award rates.
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Thank you for providing your feedback and for challenging us to improve our methods on your behalf.
Guru.com is committed to supporting you and your business acquisition needs; we believe the above changes are necessary to ensure you unhindered opportunity in the marketplace. As the necessary adjustments are put into place, Guru.com will continue to monitor their impact in pursuit of solutions that serve your needs optimally. |
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